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Our Mission

To provide science-based education about the impact of food choices, empowering current and future consumers and leaders to help create a healthier, more sustainable food system for all.

Our Vision

Societies in which all community members are equipped with the knowledge of how their individual food choices impact health and environmental issues worldwide, leading to improved personal and planetary health.

WHY?

Environment,

Health, Ethics

 
 

Our Core Values

EDUCATION

ECP is an academic organization providing free educational programs developed from the latest scientific data. We pride ourselves on providing only cited, factual and unbiased information to encourage discussions surrounding the impact of food choices and critical thinking about solutions to the health and environmental crises we face worldwide. We believe education is a right.

EMPOWERMENT

Our programs aim to equip students and communities with the knowledge of where their food comes from, how it is produced, and how it affects their health, our planet, and all others who live here. We then empower participants to use the new information to make food choices that align with their values and lead to the future they want to see for generations to come.

RESPONSIBILITY

We at ECP feel that we ALL share the responsibility to leave the world better than we found it to the best of one's abilities and according to one's circumstances. This not only pertains to the responsibility that we feel as an organization to provide the education needed for society to move toward a more sustainable food system, but this also applies to each person with whom we interact. We encourage viewers to responsibly evaluate their new knowledge and current food choices, make positive changes, and share what they have learned with others. It takes everyone's participation to create a better future.

IMPACT

As responsible stewards of the funds entrusted to us, we are dedicated to ensuring the maximum impact of our work and diligently collecting, analyzing and providing research data to prove it. Our Living Lab survey data allows us to measure the effectiveness of messaging and activities in our presentations. Using this data, we are able to regularly adapt our approach to result in the best understanding of the materials we present, thus leading to a higher percentage of empowered leaders and consumers destined to change the landscape of our current food system through demand for healthy and sustainable foods.

INCLUSIVITY

We are dedicated to ensuring inclusivity both inside our organization and our education program’s content and delivery. We have an internal ARDI (Anti-Racism, Diversity and Inclusion) committee overseen by our Human Resources Department and composed of members of our staff and board. This committee is focused on achieving and strengthening a just and equitable culture at ECP. They offer educational opportunities for our employees and ensure that our programmatic materials are representative of and sensitive to the challenges, traditions, and beliefs of everyone with whom we come in contact through our work.

INTEGRITY

Honesty and transparency are of the utmost importance to us. Our educational programs are offered at no cost and consist of factual information provided by reputable scientific sources. The material we present is updated regularly to ensure the most up-to-date information. We, as an organization, follow the science as opposed to the profit from any corporation or interests of any specific group. We practice this same level of transparency and stewardship when handling funds and providing reports and updates to donors and the public. Learn more about our Platinum Seal of Transparency from Guidestar.

EXCELLENCE

Our commitment to excellence is displayed by every member of our team and shows in the work that we do, the feedback we receive and the doors opened to us. We are driven to consistently provide the highest quality educational programs and to grow responsibly and sustainably to reach the maximum amount of students and community members possible worldwide. Of equal importance, we provide our staff with professional development and growth opportunities to allow them to excel and find fulfillment in their careers. We fully realize that these two things go hand in hand. This mentality has helped make ECP what it is today and will continue to lead us into a successful future.

 
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Our Presence

The Educated Choices Program is an international organization with a presence throughout the United States, Canada, and Europe. Through our team of in-classroom educators and our virtual presentations, we have reached more than 2.3 million students and 88,000 classrooms to date.

Canada

United States

(in-person & digital)

(in-person & digital)

Our Canadian program includes in-classroom presentations led by one of our field educators in select areas, plus professionally narrated virtual presentations accompanied by supporting educational materials.

Our U.S. program includes in-classroom presentations led by one of our field educators in select areas, plus professionally narrated virtual presentations accompanied by supporting educational materials.

Our Global Program includes professionally narrated virtual presentations accompanied by supporting educational materials.

Global

(digital only)

Our Accomplishments

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ECP is honored to be named a laureate of the Global Warming Mitigation Project's 2021 Keeling Curve Prize, recognizing our commitment to creating climate solutions by educating tomorrow's leaders.

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ECP is pleased to be a chosen recipient of the 2021 Eat the Change Impact Grant for our dedication to educating and inspiring people to choose more climate-friendly foods.

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ECP has earned the Platinum Seal of Transparency from Candid, formerly Guidestar and Foundation Center, signifying our dedication as a trustworthy and well-established non-profit organization. We pride ourselves on open and honest communication with donors and supporters, inspiring confidence in our relationships.

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ECP has been awarded the America's Best Charities Seal of Excellence due to our high standards of public accountability, program efficiency, and cost-effectiveness. By providing evidence of our program activities and demonstrating the benefit of our services, ECP has the privilege of being eligible to receive donations through workplace fund drives nationwide. Check with your employer to inquire about participation.

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ECP has earned a score of 100/100 from the world's largest and most-utilized independent nonprofit evaluator, Charity Navigator. This rating recognizes our dedication to executing our mission in a fiscally responsible way while adhering to good governance and other best practices. We are honored to be among the 1% of charities rated by Charity Navigator to have earned a perfect score.

 

Other Projects and Partnerships

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We are a proud partner of EARTHDAY.ORG. Our work to educate students about the link between food choices and the environment helps to support their mission to diversify, educate and activate the environmental movement worldwide.

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ECP and the Physicians Association for Nutrition have partnered to develop "The Power of Nutrition in Disease Prevention," a highly academic digital presentation designed to educate healthcare science majors about the critical role nutrition plays in preventing and reversing chronic health conditions.

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The Early Action Network is an international initiative designed to support projects that educate and empower young people to make healthy and sustainable food choices. As part of this diverse group of organizations, we share best practices and resources to strengthen our efforts and increase impact.

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ECP is proud to be part of 50by40, a coalition of organizations dedicated to cutting the production and consumption of industrial animal products globally by 50% by 2040 for the earth, the climate, and people.

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We are honored to partner with The Reducetarian Foundation as part of their Fellowship Program initiative. This program is designed to foster a more diverse and impactful movement by empowering bright and ambitious young advocates and innovators to create a more sustainable food system.

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1% for the Planet is a global movement inspiring businesses and individuals to support environmental solutions for climate, food, land, pollution, water, and wildlife through memberships and everyday actions. This partnership puts ECP on a list of approved nonprofits that members of the 1% community are directly supporting.

 

Our Team

ECP’s dynamic team of passionate and dedicated individuals works remotely all throughout the U.S., Canada, Europe and South America. We are united in our mission to educate for a better world and fully recognize that while individually we can make a difference, together, we can change the world!

 

Executive Team

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Management Team

Alisa Marvel ECP
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Becca Cook ECP
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Kerstin Reichmann ECP
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Beth Champion ECP
 
 

Advisory Board

Our advisory board is a diverse council of highly esteemed and experienced professionals who serve as an invaluable resource for our organization. Their informed guidance is pivotal to the growth and success of our program.